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Sunday, November 16, 2025

“The Blueprint by Globe” Lights Up the Holidays with Purposeful Connectivity and Meaningful Connections

Globe leaders respond to questions from media attendees during The Blueprint by Globe event, sharing insights on innovation, purposeful connectivity, and inclusive digital transformation. From left to right: Jonathan Cristobal, Marketing Head of Globe Business; KD Dizon, Vice President of Globe Business; Paula Rivera-Castillo, Head of International Business; Yoly Crisanto, Chief Sustainability and Corporate Communications Officer; Roche Vandenberge, Chief Marketing Officer; Chelo Flores, Director of Marketing Strategic Partnerships; Beverly Robles, Senior Director of Digital Strategy and Channels Activation of Broadband Business; and Anna Aranas-Baldos, Director of Portfolio Management of Globe Prepaid.


The holiday season shines brighter this year as Globe hosted the second installment of The Blueprint by Globe at The Globe Tower in Bonifacio Global City, Taguig. With the theme “Lighting Up the Season with Purposeful Connectivity and Meaningful Connections,” the year-end event highlighted how technology, when crafted with genuine intention, can empower, uplift, and bring Filipinos closer together.


More than just celebrating innovation, Globe presented a vision of a digital future built on inclusivity, protection, and community empowerment. The Blueprint by Globe lays out how every product, platform, and service is designed with purpose—creating real impact for individuals, families, businesses, and communities throughout the country.


Purposeful Connectivity for Every Filipino

Globe emphasized its growing ecosystem of solutions that support seamless, secure, and equitable digital access. From advanced 5G coverage and AI-powered experiences to intuitive tools designed for everyday convenience, the company showcased how innovation becomes more meaningful when it prioritizes people.


One highlight was Globe’s push for digital transformation among businesses. Through the Globe API Ecosystem, enterprise partners can access modern, secure authentication capabilities such as the GSMA-certified Number Verification API—opening doors for safer, more seamless customer experiences across various industries.


Globe also introduced Digitest, a digital maturity assessment tool that helps organizations measure their current digital capabilities and map out clear strategies for growth. These tools enable Philippine businesses to scale confidently, strengthen customer trust, and build future-ready operations that benefit entire communities.


Connectivity That Brings Us Closer—Wherever We Are

A key part of the program celebrated how Globe keeps Filipinos connected whether at home or abroad—especially during the holiday season when communication matters most.

Travelers can enjoy GoRoam, which allows them to “roam like a local” while abroad. Overseas Filipino Workers, on the other hand, can stay close to their families through the affordable Roam Kabayan 3-in-1 pack, offering call, text, and data bundles designed for cost-efficient communication.


At home, Globe At Home continues to elevate digital living through AI-powered partnerships that provide secure and seamless online experiences for the whole family.


Globe also highlighted the strength of its 5G network, recognized as the widest in the Philippines by Ookla. With faster streaming, smoother gaming, clearer calls, and real-time content creation, the company empowers young Filipinos to stay productive and expressive wherever they go. Through offers like Go5G TURBO 50 and Go+ 99 plus AI, Globe gives hyper-connected youth access to tools that enhance learning, creativity, and everyday entertainment.


Programs that Inspire Meaningful Connections

Beyond connectivity, Globe shared stories that reflect its purpose-driven mission to empower communities. This includes initiatives that support families, students, entrepreneurs, and changemakers across the country.


The Globe Student Program, developed with Filipino youth leaders, provides mentorship, digital literacy workshops, and real-world opportunities to over 30 million students nationwide. It equips young Filipinos with the confidence and skills needed to become innovators and community builders.


Meanwhile, the Globe Caravan brings essential digital knowledge directly to families and aspiring social entrepreneurs in underrepresented communities. Through hands-on sessions, participants learn how technology can open doors to livelihood opportunities and personal growth.


Globe also expressed pride in supporting the FIFA Futsal Women’s World Cup 2025, which will be hosted for the first time by the Philippines. With strong connectivity for delegates and heartfelt engagement for fans, Globe champions Filipino athletes while uniting communities in celebration of sportsmanship and national pride.


Globe of Good: Compassion in Action

The event concluded with Globe of Good, a platform that turns everyday digital activities into meaningful acts of kindness. Through the GlobeOne app, customers can donate their Rewards points to support causes such as disaster relief, hunger alleviation, education, environmental protection, animal welfare, and more.


Over 300,000 Globe customers have already joined this movement, contributing over ₱5 million in donations to partner NGOs—proving that even small actions can create life-changing impact.


Prepaid subscribers can also participate in GoGIVE, which automatically sends “hearts” to chosen causes every time they use mobile data. This year’s G-Gantic Goals campaign further united more than 150,000 customers in supporting various advocacies, from feeding rescued animals to providing digital tools for public school students.


Globe of Good beautifully encapsulates the heart of The Blueprint: progress that shines brightest when powered by compassion and collective effort.


A Season Lit by Purpose and Connection

“As we celebrate this holiday season, The Blueprint by Globe highlights how technology, when purposefully designed, can spark meaningful connections and empower communities,” said Darius Delgado, Chief Commercial Officer at Globe. “We believe in purposeful connectivity—where every initiative helps enrich Filipino lives.”


With its powerful blend of innovation, empathy, and community-focused initiatives, Globe continues to shape the Filipino digital lifestyle. The company’s efforts ensure that during the most connected season of the year—and beyond—every Filipino has the chance to enjoy purposeful, meaningful, and empowering connections.


For more information, visit Globe.com.ph.

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